AAA Projects Memorial Day Travel to Decline by 0.9 Percent as Auto Travel Increases Slightly and Air Travel Declines by Eight Percent
May 22nd, 2013 by admin
An up and down economy, fee fatigue, higher fares and travel frustration top causes for the decline
ORLANDO, Fla., (May 22, 2013) – AAA Travel projects 34.8 million Americans will journey 50 miles or more from home during the Memorial Day holiday weekend, a 0.9 percent decrease from the 35.1 million people who traveled last year. The anticipated decline in holiday travel is predominately due to a decline in air travel of eight percent, fee fatigue among travelers and a waffling economy. The Memorial Day holiday travel period is defined as Thursday, May 23 to Monday, May 27.
Additional Resources
- REPORT: 2013 AAA Memorial Day Travel Forecast
- INFOGRAPHIC: 2013 AAA Memorial Day Travel Forecast
“AAA is forecasting Memorial Day travel to be slightly lower this year due to an to an up and down economy, the impact of the end of the payroll tax holiday on working families and a 30-year low in the percentage of working age people in the workforce,” said AAA President and CEO Robert L. Darbelnet. “Additionally, economic growth in the first quarter was strong, but the impact of the sequester is now beginning to be felt resulting in reduced economic growth expectations. These and other variables are expected to result in few travelers this holiday. ”
Highlights from 2013 Memorial Day Travel Forecast include:
- Memorial Day holiday travelers to total 34.8 million, a decrease of 0.9 percent from the 35.1 million who traveled last year
- Eighty-nine percent of travelers (31.2 million) to travel by automobile, an increase from 31.1 million last year
- Holiday air travel expected to decrease eight percent to 2.3 million from 2.5 million in 2012
- Memorial Day holiday travel volume is expected to remain above the 12-year historical average of 34.7 million
- Median spending is expected to decrease more than six percent to $659, compared to $702 in 2012 with transportation costs consuming about 28 cents of every travel dollar.
- Travelers intend to journey an average of 690 miles which is higher than last year’s average of 642 miles
“The primary driver of the decline in holiday travelers is an eight percent decrease in the number of people expected to take to the skies this holiday,” Darbelnet said. “American travelers are experiencing fee fatigue and frustration with everything from higher fares to airport security. As a result, many are choosing road travel in higher numbers due to the lower cost and convenience it offers. ”
Automobile Travel Only Mode of Transportation to Expect Increase
Approximately 31.2 million people plan to drive to their destination, an increase of 0.25 percent from the 31.1 million who drove last year. Almost nine out of ten holiday travelers (89 percent) will take to the nation’s roadways during the Memorial Day weekend, keeping automobile travel in the traditional lead as the dominant mode of holiday travel transportation.
Impact of gasoline prices on travel plans
A survey of intended travelers found that gasoline prices would have no impact on plans for 62 percent of travelers. Of the remaining 38 percent of travelers who said gas prices would impact their travel plans, 27 percent plan to economize in other areas. Eight percent are planning to take a shorter trip and three percent will travel by an alternate mode of transportation.
Since national gas prices peaked at the end of February, motorists nationwide have felt welcome relief at the pump. However, current gas prices are in line with this time last year and not expected to have an effect on travel plans.
Air Travelers to decline by eight percent
More than 2.3 million leisure air travelers (more than seven percent of holiday travelers) will arrive at their destination by air, an eight percent decrease from last year’s 2.5 million air travelers. The remaining four percent of holiday travelers are expected to travel by other modes, including rail, bus and watercraft.
Average travel distance increases
According to the survey of intending travelers, the average distance traveled by Americans during the Memorial Day holiday weekend is expected to be 690 miles, which is 48 miles more than last year’s average of 642 miles. Generally a greater distance traveled also means there will be an increase in air travel, but this year is the exception as air travel is expected to decrease eight percent. It appears auto travelers will be taking longer road trips as travelers expect fuel to consume a larger share of their travel budget. Last year the shortest trips, those of less than 150 miles, made up 21 percent of total travel, this year the shortest trips make up only 13 percent of the total. Those travelers who will take to the skies have shifted towards longer-haul flights.
Median spending is expected to decrease as travelers prioritize family and friends
Median spending during the Memorial Day holiday weekend is expected to be $659, six percent less than the $702 median spending last year. Transportation is expected to consume approximately 28 cents of every dollar. Travelers expect to spend 22 percent on food and beverage and 20 percent on lodging.
During the holiday weekend, more than half of intending travelers will plan to partake in visiting with friends/family (59 percent) and dining (55 percent). Other popular activities include shopping (44 percent), going to the beach (32 percent) and touring and sightseeing (27 percent).
Car rental rates highest in four years, hotel rates rise modestly
According to AAA’s Leisure Travel Index, hotel rates for AAA Three Diamond lodgings are expected to increase over four percent from one year ago with travelers spending an average of $166 per night compared to $160 last year. The average hotel rate for AAA Two Diamond hotels remained unchanged with an average cost of $120 per night. Weekend daily car rental rates will average $43, 19 percent more than last year and the highest rate recorded for the holiday since 2009.
AAA offers digital travel planning resources
AAA’s digital tools for travel planning ‘on the go’ include eTourBook guides for 101 top North American destinations, available free to members at AAA.com/ebooks. Choose from city titles, like the award-winning Las Vegas, regions, like Wine Country, and National Parks.
The free AAA Mobile app for iPhone, Android and iPad uses GPS navigation to help travelers map a route, find current gas prices and discounts, book a hotel, and access AAA roadside assistance. Travelers can learn about the AAA Mobile app and AAA Mobile Web at AAA.com/mobile.
On AAA.com, travelers can find thousands of AAA Approved and Diamond Rated hotels and restaurants using AAA’s TripTik Travel Planner or the searchable Travel Guides at AAA.com/Travel. Every AAA Approved establishment offers the assurance of acceptable cleanliness, comfort and hospitality, and ratings of One to Five Diamonds help travelers find the right match for amenities and services.
AAA’s projections are based on economic forecasting and research by IHS Global Insight. The Colorado-based business information provider teamed with AAA in 2009 to jointly analyze travel trends during the major holidays. AAA has been reporting on holiday travel trends for more than two decades. The complete AAA / IHS Global Insight Memorial Day 2013 Forecast can be found here.
As North America’s largest motoring and leisure travel organization, AAA provides more than 53 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com.
AAA Encourages Making a plan for the Memorial Day Holiday Weekend
May 21st, 2013 by admin
ORLANDO, Fla., (May 21, 2013) – As everyone makes plans to head to the beach or attend celebrations around the Memorial Day Holiday weekend, AAA strongly encourages to arrange a safe ride home before they partake in any festivities.
AAA works year round to educate motorists about driving practices that will help keep them safe and reduce traffic-related crashes and the injuries that can result. PreventDUI.AAA.com is an online resource offering impaired driving facts, transportation alternatives and expert advice. Once there, AAA encourages visitors to Take the Pledge to drive drug and alcohol-free.
While not a nationwide program, a number of AAA clubs offer Tow-to-Go or Tipsy Tow service on select dates for members and nonmembers. This service is not available everywhere. AAA strongly encourages family and friends to pick a designated driver before they head out for any Memorial Day celebrations.
*Please note availability is subject to change without notice
The following AAA Clubs offer Tipsy Tow/ Tow to Go programs for Memorial Day Holiday Weekend:
- The Auto Club Group (Statewide in Florida and Georgia and Tennessee. Program is called “Tow-to-Go”)
- AAA Arizona (statewide)
- AAA New Jersey Automobile Club (Morris, Essex and Union counties)
- AAA Northwest Ohio ( available in Lucas, Fulton, Wood, Henry, Williams, Defiance, Paulding and Ottawa counties)
- AAA South Dakota (Sioux Falls, Rapid City, Mitchell and Yankton)
- AAA Oklahoma ( Metro Tulsa, Metro Oklahoma City, Shawnee, Bartlesville, Enid, Muskogee, Ardmore, Tahlequah and Lawton )
For a comprehensive list of other community programs listed state by state, please visit AAA’s DUI Justice Link Website
AAA Inspectors Select Favorite Historic Restaurants
May 15th, 2013 by admin
Restaurants steeped in notable origins offer dining options rich in history and flavor
ORLANDO, Fla., (May 15, 2013) – As Memorial Day approaches, bringing the start of the summer travel season, many Americans look for ways to connect with our nation’s history during getaways and get-togethers. To help travelers enjoy a taste of our colorful beginnings, AAA inspectors gathered their selections for favorite historic restaurants. In locations that vary from an 1885 school building to a rustic stone and wood lodge in the heart of a national park, these restaurants invite diners to step back in time while enjoying a memorable meal.
Below is a sampling of 10 establishments with notable historic origins, patrons and menu offerings. Access the full list of 40 inspector picks for favorite historic restaurants on AAA’s travel blog at AAATravelViews.com.
The Ahwahnee Dining Room, AAA Three Diamond, Fine Dining/Continental, Yosemite National Park, Calif.
On entering this magnificent establishment that opened its doors in 1927, visitors are struck by the 34-foot-high open beam ceilings, granite pillars and floor-to-ceiling windows. Delicacies on the dinner menu include grilled salmon, braised pork, roasted lamb and prime rib. Inspector Tip: Casual attire is permitted at breakfast, lunch and Sunday brunch, but at dinner gentlemen are asked to wear collared shirts and long pants and ladies are asked to wear dresses, skirts or slacks and blouses.
Buckhorn Exchange, AAA Two Diamond, Casual Dining/Steak, Denver, Colo.
Henry H. “Shorty Scout” Zietz, a performer in Buffalo Bill Cody’s shows, opened the Buckhorn in 1893. Now, after 120 years of continuous operation, Gramma Fanny’s pot roast is still on the menu. A meat lover’s dream, the menu features a variety of USDA steaks, elk, Colorado lamb, quail, bison, duck and even alligator tail. Inspector Tip: The decor features Old West memorabilia including a 150-year-old hand carved oak bar and an extensive taxidermy collection.
Carolina Crossroads Restaurant, AAA Four Diamond, Fine Dining/Regional American, Chapel Hill, N.C.
Inside the historic Carolina Inn, the restaurant embodies elegance with Chippendale-style chairs, posh fabrics and delicate orchids. Guests can relax over gourmet luncheon sandwiches, salads and cold plates or return for one of the chef’s prix fixe dinner menus offered in addition to à la carte selections. The seasonally changing Southern-inspired cuisine includes creatively prepared seafood, beef and chicken. Inspector Tip: Sunday brunch is a treat with an omelet station and homemade pastries.
Century Inn Dining Room, AAA Three Diamond, Casual Dining/American, Scenery Hill, Pa.
Swing open the doors of this 1794 pillared stone house and be transported back to Colonial times. The inn was an overnight stop for stagecoach patrons like George Washington, Andrew Jackson and James Polk. The homey dining room offers charming décor, antiques, exposed beams and rich wood tables and chairs. Fresh ingredients drive the seasonally changing menu of regional American dishes served by staff dressed in Colonial clobber.
El Charro Café, AAA Two Diamond, Casual Dining/Mexican, Tucson, Ariz.
Tucked away in a historic barrio on the edge of downtown Tucson, this family-owned Mexican establishment was built as the family residence and converted to a restaurant in 1922. One specialty is the chimichanga, reputedly invented here when the chef accidentally dropped a burrito into a skillet of boiling oil. Inspector Tip: Another favorite worth the visit is the carne seca made of sun-dried beef strips seasoned with secret ingredients.
Gadsby’s Tavern Restaurant, AAA Two Diamond, Casual Dining/American, Alexandria, Va.
The site’s two buildings include a circa 1785 tavern, now a museum, and the 1792 City Hotel, now the dining room. The Colonial atmosphere comes alive with the aged wood-plank floors and staff in period attire. Menu options include George Washington’s Favorite, a grilled breast of duck, and Gentleman’s Pye, made of tender cuts of lamb and beef in a savory red wine stew. Inspector Note: Renowned patrons have included George Washington, Thomas Jefferson and James Madison.
Gristmill River Restaurant & Bar, AAA Two Diamond, Casual Dining/Regional American, New Braunfels, Texas
Constructed in 1878 as a cotton gin in this German settlement, now a historic district, the restaurant sits beneath the old Gruene water tower. View the rushing Guadalupe River beneath the shade of ancient oak trees. Inside, enjoy thick-cut steaks, oversized strawberry shortcakes and Jack Daniels pecan pie amid the ambience of enormous wood beams and period brick walls.
The Historic Green Manor Restaurant, AAA Two Diamond, Casual Dining/Southern, Union City, Ga.
Established in 1910, the restaurant is built on an early-1800s foundation. Cannon balls from the Civil War have been found on-site. The structure includes multiple fireplaces, elegant staircases and a basement wine cellar. Inspector Tip: The wraparound porch is a great place to wait for the tasty Southern buffet featuring fried chicken, barbeque pork ribs, collard greens, speckled butterbeans and sweet tea.
Union Oyster House, AAA Two Diamond, Family Dining/Regional Seafood, Boston, Mass.
As the city’s oldest restaurant and reputedly the nation’s oldest continuously operated restaurant, this popular establishment serves up traditionally prepared New England favorites — oysters, steamers, chowders, haddock and lobster — and even some landlubber fare. Inspector Tip: The narrow stairs and uneven wood-planked floors reflect the history of this nostalgic must-stop, which will celebrate 200 years in 2026.
Webster House, AAA Three Diamond, Casual Dining/American, Kansas City, Mo.
Constructed in 1885 as the Webster School, this Romanesque Revival style building was restored and repurposed in 2002 as a unique dining and shopping locale. The menu focuses on lighter fare and Sunday brunch, complete with mimosas, is fantastic. Inspector Tip: The impressive first floor has been artfully restored as an upscale antique shop.
Read the complete list of inspectors’ favorite historic restaurants across North America on the AAA travel blog at AAA.com/TravelViews. Find more than 600 restaurants classified as historic in the searchable listings on AAA.com.
About AAA Inspections
AAA is the only rating system that conducts on-site professional evaluations guided by member priorities. And, with more properties than any other rating entity, AAA is the only rating system that covers the U.S., Canada, Mexico and the Caribbean. For 77 years AAA has used professional inspectors to conduct in-person property inspections and publish the results, on a system of One to Five Diamonds, to guide member travel decisions.
AAA Approved and Diamond Rated hotel and restaurant listings can be found in the eTourBook guides at AAA.com/ebooks, the AAA Mobile app at AAA.com/mobile, online at AAA.com/Travel and in the printed TourBook guides available at AAA/CAA offices.
AAA Extends Five Diamond Honor to 13 Additional Hotels and Restaurants for 2013
January 18th, 2013 by admin
A total of 125 luxurious hotels and 53 world-class restaurants across North America begin the new year with the travel authority’s highest property rating
ORLANDO, Fla., (Jan. 18, 2013) – AAA announced today the 178 select establishments that earned the AAA/CAA Five Diamond Rating in the past 12 months, qualifying them for the 2013 Five Diamond Award® list. Representing just 0.3 percent of the total 59,000 AAA/CAA Approved and Diamond Rated hotels and restaurants, this exclusive group provides unique experiences chock full of leading-edge creativity and highly personalized hospitality to satisfy even the most savvy traveler.
Of note among the 13 new additions are the only AAA Five Diamond hotels in Puerto Rico and Nevis. New York and Florida each added three new Five Diamond establishments: New York added one hotel and two restaurants, while Florida added two hotels and one restaurant. Florida’s additions include the only new Five Diamond pair: The Ritz-Carlton, Amelia Island and its on-site restaurant, Salt.
Additional Resources
New Five Diamond Hotels (9):
Montage Laguna Beach, Laguna Beach, Calif.
St. Regis Bal Harbour, Bal Harbour, Fla.
The Ritz-Carlton, Amelia Island, Fernandina Beach, Fla.
Trump SoHo New York, New York, N.Y.
Shangri-La Hotel Vancouver, British Columbia, Canada
The Ritz-Carlton Montréal, Québec, Canada
Four Seasons Resort Nevis, West Indies, Charlestown, Nevis
St. Regis Bahia Beach Puerto Rico, Rio Grande, Puerto Rico
Capella Pedregal Resort and Spa, Cabo San Lucas, Mexico
New Five Diamond Restaurants (4):
Benu, San Francisco, Calif.
Salt (in The Ritz-Carlton, Amelia Island), Fernandina Beach, Fla.
Eleven Madison Park, New York, N.Y.
Le Bernardin, New York, N.Y.
“AAA Five Diamond hotels offer guests a meticulous degree of personalized attention and extensive amenities in a luxurious setting, and Five Diamond restaurants feature world-class service and imaginative menus using the finest ingredients,” said Michael Petrone, director, AAA Tourism Information Development. “These establishments consistently exceed the expectations of the most discriminating traveler – the AAA inspector — and AAA is pleased to recognize them with a Five Diamond Rating.”
Collectively visiting some 1,200 hotels and restaurants every week, AAA inspectors are in a unique position to identify emerging trends in the hospitality industry. Inspectors have observed hotels and restaurants using increasingly personalized approaches to enhance guest comfort and satisfaction. “The definition of Five Diamond luxury continues to evolve as guests seek unique experiences with intrinsic value,” said Petrone.
Experienced, highly qualified staff are required to provide the custom service today’s luxury hotel guest expects. Larger hotels, faced with the difficulties of responding to individual needs, often restructure their approach. Many use the immediacy of social media to augment the experience as luxury travelers research, purchase, engage in and reflect on their stay. Imagine tweeting your desire for a rare vintage wine and having it arrive moments later at your guestroom door.
Restaurants employ an artisanal touch to provide an individualized culinary experience in a non-obtrusive manner. Menu offerings, once complex and highly orchestrated, are now often simple concepts meticulously executed. Meals and beverages are handcrafted using seasonal, organic ingredients from local sources. Distilled or flavored ice may be one of several original effects added to an already enchanting homemade cocktail mix.
The path to a Five Diamond Rating is rigorous. Properties identified by AAA as potential candidates for the Five Diamond Rating undergo multiple unannounced evaluations by a AAA inspector and final decision by a panel of experts. In addition to the evaluation of physical attributes, potential Five Diamond establishments are subject to thorough onsite assessments of all guest services from the initial reservation through checkout for hotels and from seating to presentation for restaurants. Each area is evaluated based on level of competence, refinement and hospitality.
Noteworthy for 2013:
- The Broadmoor in Colorado Springs, Colo., is the only hotel that has maintained the Five Diamond Rating for 37 consecutive years – since 1976 when AAA first introduced the Diamond Ratings for accommodations.
- The Inn at Little Washington Dining Room in Washington, Va., has the longest Five Diamond restaurant tenure, 25 consecutive years, since 1988.
- With two restaurant additions, Eleven Madison Park and Le Bernardin, New York now ties with California for the most AAA Five Diamond Restaurants: seven in each state.
- The only new AAA Five Diamond hotel and restaurant pair is The Ritz-Carlton, Amelia Island and its on-site restaurant Salt, in Fernandina Beach, Fla.
- The number of Five Diamond hotels in Canada doubled to four with the addition of the Shangri-La Hotel Vancouver and The Ritz-Carlton Montréal. The country is also home to five Five Diamond Restaurants, representing nearly 10 percent of the total.
For more information about Diamond Ratings and the complete Five Diamond hotel and restaurant lists, visit NewsRoom.AAA.com.
About AAA Inspections
AAA is the only rating system that conducts on-site professional evaluations guided by member priorities. And, with more properties than any other rating entity, AAA is the only rating system that covers the U.S., Canada, Mexico and the Caribbean. For 77 years AAA has used professional inspectors to conduct in-person property inspections and publish the results, on a system of One to Five Diamonds, to guide member travel decisions.
Diamond Rated hotels and restaurants are listed in AAA trip planning products: the eTourBook® guides and AAA Mobile® app for tablets and smartphones, the TripTik® Travel Planner and Travel Guides on AAA.com, and AAA TourBook® guides available at AAA/CAA offices. Travelers can learn about AAA inspections and Diamond Ratings at AAA.com/Diamonds.
The Broadmoor, Colorado Springs, Colo.![]() |
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Montage Laguna Beach, Laguna Beach, Calif.![]() |
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The Ritz-Carlton, Amelia Island, Fernandina Beach, Fla.![]() |
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Trump SoHo New York, New York, N.Y.![]() |
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Shangri-La Hotel Vancouver, British Columbia, Canada![]() |
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The Ritz-Carlton Montréal, Québec, Canada![]() |
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Capella Pedregal Resort and Spa, Cabo San Lucas, Mexico![]() |
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Benu, San Francisco, Calif.![]() |
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Salt (in The Ritz-Carlton, Amelia Island), Fernandina Beach, Fla.![]() |
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Eleven Madison Park, New York, N.Y.![]() |
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Le Bernardin, New York, N.Y.![]() |
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Four Seasons Resort Nevis, West Indies, Charlestown, Nevis![]() |
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More than One in Four Americans to Take a Road Trip This Holiday Season: AAA
December 13th, 2012 by admin
With 93.3 million Americans expected to take a trip this holiday season, holiday travel to increase by 1.6 percent
ORLANDO, Fla., (Dec. 13, 2012) – AAA projects 93.3 million Americans will journey 50 miles or more from home during the year-end holidays, an increase of 1.6 percent over the 91.8 million people who traveled last year. This increase brings holiday travel figures to within half a million of the decade high mark seen during the 2006/2007 season. The year-end holiday travel period is defined as Saturday, Dec. 22 to Tuesday, Jan. 1, 2013.
Highlights from AAA 2012/13 Year-End Holiday Travel Forecast include:
- Year-end holiday travelers to total 93.3 million, an increase of 1.6 percent from the 91.8 million that traveled last year
- Ninety percent of travelers (84.4 million) to travel by automobile, representing 26.7 percent of the total U.S. population
- Holiday air travel expected to increase 4.5 percent to 5.6 million travelers from 5.4 million in 2011
- Median spending expected to increase almost six percent to $759, compared to $718 in 2011 with transportation costs consuming about 29 cents of every travel dollar.
- Average distance traveled to increase to 760 miles round-trip from 726 miles, an expected result with an increase in air travelers
- Travel volumes for the year-end holidays are generally very stable, only once in the past decade has there been a change in travel volume greater than five percent
Additional Resources
- Infographic: Year End Travel Forecast
- Infographic: National Average Gas Prices, New Year’s Day
- Report: Year End Travel Forecast
“The year-end holiday season remains the least volatile of all travel holidays as Americans will not let economic conditions or high gas prices dictate if they go home for the holidays or kick off the New Year with a vacation,” said AAA President and CEO Robert Darbelnet. “Primary economic indicators all show modest improvement from last year and AAA is projecting an increase in the number of Americans stuffing their stockings with airline tickets and hotel reservations.”
“As we enter the New Year, one unknown for travel is the looming ‘fiscal cliff’ and the resulting uncertainty related to near-term tax and benefit changes. Having these items unresolved complicates many travelers’ ability to develop an accurate household budget as they plan for future spending and saving decisions. It is important that Congress and the President work together to quickly resolve the situation for the good of the nation,” said Darbelnet.
Impact of gasoline prices on travel plans
AAA estimates the national average price of gasoline will slowly drop through the end of the year and average between $3.20-3.40 a gallon by New Year’s Day. Gas prices dropped about 50 cents a gallon on average from September through early December, but remain at record highs for this time of year. AAA does not expect gas prices to have a major impact on travel volume, but consumers could have more money to spend on holiday shopping, dining and entertainment if prices drop through December as expected.
Automobile travel remains dominant mode of transportation, air travel increases
Approximately 90 percent of travelers (84.4 million) plan to travel by automobile this holiday season. This is a 1.3 percent increase over the 83.3 million people who traveled by auto last year. Air travel is expected to increase 4.5 percent as six percent of travelers or 5.6 million will take to the skies.
Those traveling by air will find lower airfares according to AAA’s Leisure Travel Index. For the year-end holiday period the average lowest round-trip rate is $203 for the top 40 U.S. air routes, a three percent decrease from last year. Approximately 3.3 million travelers will choose other modes of transportation, including rail, bus and cruise ship.
Hotel rates to increase slightly, car rental rates increase 41 percent
According to AAA’s Leisure Travel Index, year-end holiday hotel rates for AAA Three Diamond lodgings are expected to increase two percent from a year ago, with travelers spending an average of $129 per night compared to $126 last year. Travelers planning to stay at AAA Two Diamond hotels can expect to pay three percent more, at an average cost of $95 per night. Daily car rental rates will average $56, compared to $40 last year.
Average travel distance increases
According to the survey of intended travelers, the average distance traveled by Americans during holiday period is expected to be 760 miles, further than last year when travelers planned to log 726 miles.
Median spending up nearly six percent; top activities are dining and spending time with loved ones
Median spending is expected to be $759, a six percent increase compared to the expected median spending of intended holiday travelers ($718) last year.
Dining (67 percent) and spending time with family and friends (66 percent) and are the most popular activities planned by travelers. It is not surprising that during holiday season shopping is the third most popular activity with 57 percent expecting to shop. More than one-third (34 percent) of holiday travelers plan to sightsee during their trips.
AAA offers digital travel planning resources
AAA’s digital tools for travel planning ‘on the go’ include eTourBook guides for 101 top North American destinations, available free to members at AAA.com/ebooks. Choose from city titles, like the award-winning Las Vegas, regions, like Wine Country, and National Parks.
The free AAA Mobile app for iPhone, Android and iPad uses GPS navigation to help travelers map a route, find current gas prices and discounts and access AAA roadside assistance. Travelers can learn about the AAA Mobile app and AAA Mobile Web at AAA.com/mobile.
On AAA.com, travelers can find thousands of AAA Approved and Diamond Rated hotels and restaurants using AAA’s TripTik Travel Planner or the searchable Travel Guides at AAA.com/Travel. Every AAA Approved establishment offers the assurance of acceptable cleanliness, comfort and hospitality, and ratings of One to Five Diamonds help travelers find the right match for amenities and services.
AAA’s projections are based on economic forecasting and research by IHS Global Insight. The Colorado-based business information provider teamed with AAA in 2009 to jointly analyze travel trends during the major holidays. AAA has been reporting on holiday travel trends for more than two decades. The complete AAA / IHS Global Insight 2012/13 Year-end Holiday Travel Forecast can be found here.
As North America’s largest motoring and leisure travel organization, AAA provides more than 53 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com.
New AAA Hotel Rating Guidelines Accommodate Member Expectations for Resort and Wi-Fi Fees
July 31st, 2012 by admin
Evolving travel and hotel trends spur revisions to Approval Requirements & Diamond Rating Guidelines used by AAA hotel inspectors
ORLANDO, Fla., (July 31, 2012) – The voice of the consumer just got louder during the only comprehensive North American hotel inspections and ratings performed by experts.
AAA has updated its Approval Requirements & Diamond Rating Guidelines for lodgings, the blueprint for assigning ratings of One to Five AAA Diamonds following successful on-site inspections at more than 30,000 hotels throughout North America. The new guidelines incorporate member expectations regarding hotel fees, recognize emerging shifts in design trends and reflect a more personalized approach to enhancing guest comfort and satisfaction.
“Traveler expectations and travel industry capabilities continue to evolve,” said Michael Petrone, director AAA Tourism Information Development. The new guidelines address changes that have occurred since the last update in 2007. With input from AAA’s full-time hotel inspectors, AAA members and industry professionals, the updated guidelines reflect current AAA member expectations and travel trends.
AAA Diamonds: Expert Ratings Guided by Member Priorities
“The biggest changes reflected in this update were prompted by AAA member feedback,” said Petrone. “In a time when travelers are challenged to manage costs amid changing gasoline prices and airline add-ons, members are fed up with hidden hotel costs. For example, charges are sometimes assessed for an in-room safe, on-site fitness center or pool — whether the guest uses them or not. Members want all-inclusive, published room rates with no surprises at checkout.
“Additionally, today’s family often travels with four or five electronic devices and can face dramatic increases in accommodation costs when properties charge daily Wi-Fi usage fees. The growing expectation is for in-room Internet access that is both high-speed and free,” added Petrone.
Now, as part of the travel information collection process, properties charging resort and Wi-Fi fees will receive points off their evaluation score, which could impact their overall rating. To facilitate member decision making, AAA’s digital and printed hotel listings will indicate if a resort fee is charged, and Wi-Fi reporting will shift from on-site availability to in-room availability and fees.
Another changing trend is increased focus on property exclusivity. The new guidelines continue to emphasize guest comfort and satisfaction while recognizing greater flexibility and differentiation in how hotels achieve this goal. For example, while improved bedding may have similarities across properties, approaches to enhanced décor may be wide ranging. Hotels may incorporate self-serve, playful or artistic elements such as check-in kiosks, interactive touch screens, digital signage, mood lighting or fragrances in social areas. At the higher rating levels, service standards have been updated to include a more creative approach to the personalized guest experience.
AAA inspectors have also noted growing member expectations for more amenities at lower rating levels, particularly in regard to technology. Examples include flat-screen televisions, portable device docking stations and jack packs that allow transmission of digital information on TVs. Other preferences growing in prevalence include sustainable design features, products and eco-friendly services. Relevant changes for each market segment are noted in the revised guidelines and will be reflected in the on-site evaluation report inspectors provide to all properties.
The AAA Diamond Rating Guidelines are updated as industry standards and member demand dictate and will continue to be a mirror of the most recent hospitality trends. View the new AAA Approval Requirements & Diamond Rating Guidelines for lodgings, available to properties on the AAA.biz/Approved website.
AAA Inspectors: On-Site and In the Know
AAA’s professional inspectors get an in-depth, inside view of every AAA Approved property. They strive to avoid any treatment or services not extended to every guest to experience properties the same way members do, supplementing this view with a broad knowledge of the larger marketplace. “This comprehensive, real-time expertise sets AAA’s hotel ratings apart from any other source,” said Petrone.
“Because AAA inspectors are fully immersed in the industry, across all segments and markets, on a daily basis, they’re in an ideal position to observe industry trends as they emerge. Seen in isolation, for example, vivid design colors, open room designs that incorporate the bathroom or an infusion of natural lighting may appear unique; seen across multiple segments or geographic areas, these attributes may well be trends that prompt the next guidelines update,” explains Petrone.
Since 2007, other design trends noted by the inspectors and reflected in the revised guidelines include open and active lobby areas, dramatic headboards, wood and laminate flooring options and the increased use of glass, marble and stone. Amenities incorporate sustainable and allergy-free products and expanded fitness options. Technology trends include easy-to-use alarm clocks, single-use coffee makers and power stations for gadgets and devices.
About AAA Inspections
AAA rates more properties than any other rating entity and is the only rating system that covers the U.S., Canada, Mexico and the Caribbean. It is the only comprehensive on-site inspection program of its kind, using published guidelines to evaluate, Approve and rate lodgings and restaurants on a scale of One to Five Diamonds. For 76 years AAA has used professional inspectors to conduct in-person property inspections and publish the results for member travelers.
Listings of AAA Approved and Diamond Rated hotels and restaurants can be accessed in the downloadable eTourBook guides at AAA.com/ebooks, online at AAA.com/Travel and in the TourBook guides available at AAA and CAA offices. Travelers with smartphones can access Diamond Rated property listings using AAA’s free app or AAA Mobile Web, at AAA.com/mobile.
About AAA
As North America’s largest motoring and leisure travel organization, AAA provides more than 53 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com.
AAA Inspectors Pick Favorite Restaurants for Dining on a Budget
July 12th, 2012 by admin
Affordable One and Two Diamond restaurants offer notable menus and environments
ORLANDO, Fla., (July 12, 2012) – Does your appetite for eating out wane at the thought of a hefty bill? For many Americans, watching the wallet is as important as watching the waistline when selecting a restaurant for a night out. With more than 29,000 AAA Approved and Diamond Rated Restaurants — and 60 percent of these at the One and Two Diamond levels — AAA can help point the way to plentiful options for quality dining that won’t bust the budget.
AAA inspectors evaluate restaurants on a scale of One to Five Diamonds, from simple eateries with specialty menus to fine-dining restaurants with renowned chefs and expert service staff. Here’s a sampling of AAA inspectors’ casual dining favorites including mouthwatering barbecue, authentic ethnic specialties and abundant fresh seafood.
Craigie’s Harbourview Restaurant, Tobermory, Ontario, AAA/CAA One Diamond Restaurant, Casual Dining/American
Nestled in a quaint harbor town, this spot is a family tradition for locals and tourists. The home-style breakfasts are a stand out, and the white fish, always fresh, is served in a variety of ways. Choose casual sit-down dining or take-out orders especially for day trippers and boaters. Inspector Tip: Only cash is accepted, but there is an ATM around the corner.
The Fish Hopper, Monterey, Calif., AAA Two Diamond Restaurant, Casual Dining/Seafood
Located on Cannery Row, floor-to-ceiling windows offer incredible views of Monterey Bay. Tempting appetizers include crab cakes, coconut prawns, shrimp cocktail and award-winning clam chowder. Specialties include sanddabs, macadamia nut crusted tilapia, scampi with scallops, prawns in a puff-pastry shell and Cajun mahi mahi. Steaks and pasta are also available. Inspector Tip: The Monterey Bay Aquarium and unique shops are nearby.
Gaulart & Maliclet Café Restaurant, Charleston, S.C., AAA One Diamond Restaurant, Casual Dining/French
Also known as “Fast and French,” the cozy bistro consists entirely of counters and high stools. Stop in for a salad creation, soup and sandwich or a delicious afternoon snack. After 6 p.m., vegetarian entrees share menu space with classically prepared French dishes like seafood Normandy, pate and imported cheese samplers and a three-vegetable dinner. Designated evenings feature chef specials, fondue and traditional ethnic dishes. Vintage wines may be ordered by the glass or bottle. Inspector Tip: Dining is communal and seating packed, so expect to make friends.
The Grand Traverse Pie Company, Traverse City, Mich., AAA One Diamond Restaurant, Quick Serve/Deli
Like all locations in this growing Midwest chain, the flagship bakery café is quaint and cheerful. A large, open working bakery fills the shop with tempting aromas. Service is counter style with a menu of freshly made soups, sandwiches and salads as well as quiches and pot pies. The daily assortment of fresh fruit and cream pies from local ingredients would make Grandma proud.
Jambo Cafe, Santa Fe, N.M., AAA Two Diamond, Casual Dining/African
This chef-owned restaurant serves up intensely flavorful Afro-Caribbean cuisine using family recipes handed down for generations. Traditional menu items range from jerk chicken and beef kabobs to a popular lamb stew and coconut lentil stew. The specialty soups, which change daily, consistently win local competitions. Experience a cozy atmosphere, off the beaten path, with great background music and a delightfully friendly staff.
Les Madeleines Cafe & Patisserie, Salt Lake City, Utah, AAA Two Diamond Restaurant, Quick Serve/Bread-Pastries-Sandwiches
A Salt Lake City “must do.” Stop in for sesame chicken salad, a wild mushroom wrap served with edamame and other delicious sandwiches and croissants. Try the award winning Kouing-aman (kween a-mon), a crusty pastry made of bread dough with layers of butter and sugar folded in, slow baked until the butter puffs up the dough and the sugar caramelizes. This French creation has been featured on Food Network’s “The Best Thing I Ever Ate.” Inspector Tip: Order two Kouing-aman (just point, they’ll know what you want) and coffee, sit down and relax. One bite and you’ll be hooked.
Nav-A-Gator Grill, Lake Suzy, Fla., AAA One Diamond Restaurant, Casual Dining/Seafood
This rustic family owned and operated fish camp on the Peace River at Old Desoto Marina is a great spot for fresh seafood. Find grouper, gator tail, shrimp, conch and even duck on the menu. Inspector Tip: The spot is popular for its fossil museum, gift shop, nature retreats, local band performance and 90-minute riverboat tours. It’s also a great spot for fishing and viewing wildlife.
Rendezvous, Memphis, Tenn., AAA Two Diamond Restaurant, Casual Dining/BBQ
Beauty is in the eye of the beholder, and many patrons rank this establishment among the best of Memphis’ many great BBQ restaurants. The dry-rub ribs are one-of-a-kind due to a combination of secret ingredients and cooking over charcoal versus a wood fire. The ambience and décor, with historic artifacts, memorabilia and antiques, are as interesting as the food is good.
Something Different Country Store, Urbanna, Va., AAA One Diamond Restaurant, Quick Serve/Deli
Find gourmet Southern fare in a rustic country store. Specialties include roasted and smoked succulent meats such as brisket, pork and chicken, smoked salmon served with an elegant dill sauce and great she-crab soup. Bread rolls are baked with whey for a unique flavor. Desserts include cobblers, pies and premium ice creams. Inspector Tip: The owner, a bit of a food historian, will bend your ear if you show interest, or you can read his musings from a binder.
White Heather Tea Room, Victoria, BC, AAA/CAA Two Diamond Restaurant, Casual Dining/Sandwiches & Desserts
Reservations are required at this popular spot for afternoon tea. Its signature offerings are known as “The Wee Tea,” which includes a delightful sampling of tea sandwiches, bakery goods and a scone, “The Not So Wee Tea,” which includes more sandwiches and bakery goods and “The Big Muckle Giant,” designed for two, with even more tasty items. Inspector Tip: Muckle is a word the original owner recalled from a Scottish retelling of David and Goliath.
Read the full list of 50 Inspector Picks for Budget Dining on the AAA travel blog at AAATravelViews.com, and find thousands of additional options in AAA travel information products.
About AAA Inspections
AAA is the only rating system that conducts on-site professional evaluations guided by member priorities. And, with more properties than any other rating entity, AAA is the only rating system that covers the U.S., Canada, Mexico and the Caribbean. For 76 years AAA has used professional inspectors to conduct in-person property inspections and publish the results, on a system of One to Five Diamonds, to guide member travel decisions.
AAA Approved and Diamond Rated hotel and restaurant listings can be accessed in the AAA TourBook guides, free eTourBook guides at AAA.com/ebooks, online at AAA.com/Travel and from smartphones using AAA’s free app or mobile Web at AAA.com/mobile.
AAA Inspectors Select Favorite Hotels and Motels for Budget-Conscious Travelers
May 10th, 2012 by admin
Welcoming One and Two Diamond lodgings offer enjoyable environments and easy access to beaches, mountains and popular vacation destinations
ORLANDO, Fla., (May 10, 2012) – As the Memorial Day weekend approaches, the unofficial start of the summer travel season, millions of travelers are beginning to plan road trips. For many, planning a vacation full of excitement and fun while staying within a comfortable budget can create anxiety. But with more than 31,000 AAA Approved and Diamond Rated hotels, and more than a third of these at the One and Two Diamond Rating levels, AAA can help point the way to affordable options with appeal.
AAA evaluates lodgings on a scale of One to Five Diamonds, from budget-oriented hotels and motels offering basic accommodations to luxurious hotels and resorts offering extensive services and amenities — all with acceptable cleanliness, comfort and hospitality. For those seeking an exciting summer vacation without high costs, AAA inspectors have compiled a list of their favorite One and Two Diamond lodgings.
Read about rustic mountain cabins, charming beach-side motels and locations convenient to popular tourist destinations, all offering modest but memorable accommodations. A sampling of AAA inspector favorites is listed below. Access the complete list on the AAA travel blog at AAATravelViews.com.
Armada-By-The-Sea, Wildwood Crest, N.J., AAA Two Diamond Motel
This is one of the best of the many classic old motels along the Jersey Shore in the Wildwoods area. The beachfront motel is extremely well maintained, as the owners spend their time in the off season keeping it in top condition. The beach in this area is exceptionally wide, and the motel also offers a sparkling pool and large sundecks for lounging. An open green park next to the motel affords great southerly views. Rooms have a clean beachy décor with modest but comfortable furnishings, and many rooms have kitchenettes.
Au Pic de l’Aurore, Percé, Québec, AAA/CAA One Diamond Cottages
Rustic knotty pine cabins perched on a hilltop just outside of the town of Percé on the Gaspé Peninsula offer sweeping views of the Atlantic Ocean. This lobster-fishing village is famous for its Pierced Rock (Rocher Percé) natural arch, whale watching excursions and Bonaventure Island walking trails and bird sanctuary. Verandas and wood-burning stoves or fireplaces outfit the well-spaced cabins, some dating back to 1932. Wood-floored motel units and a large vacation home are also available. The lobby area, where boat tour tickets may be purchased, has an art gallery and a bar overlooking the coastline.
Best Western Inn of the Ozarks, Eureka Springs, Ark., AAA Two Diamond Hotel
This hotel accommodates a variety of traveler needs in an economical manner. Guests find plenty of nature in the wooded area that runs the length of the west side of the property. Sporting facilities include an outdoor basketball court and complimentary miniature golf in the game room. The pool area offers family friendly movies shown on a big screen (weather permitting) and a hot tub in the nearby gazebo. Insider tip: Visit Myrtie Mae’s, the on-site, home-style restaurant, for mouthwatering fried chicken prepared with a recipe dating back to the 1920s.
Mayberry Motor Inn, Mount Airy, N.C., AAA Two Diamond Motel
If coming to town in search of yesteryear Americana by way of the TV classic, “The Andy Griffith Show,” three things will complete the journey: a pork chop sandwich at the Snappy Lunch, a visit to the Andy Griffith Museum and a stay at the Mayberry Motor Inn. The vintage motor court offers large, clean rooms with simple, comfortable décor, and an outdoor pool open in summertime. The office is decorated with Andy Griffith memorabilia, and replicas of the sheriff’s squad car and Emmett’s pickup are out front.
Snowmass Mountain Chalet, Snowmass Village, Colo., AAA Two Diamond Hotel
Near the Village Mall, the well-known Aspen Snowmass Jazz Festival is held each summer directly across from the outdoor deck of this popular ski-in/ski-out slope-side chalet. Floor-to-ceiling windows surround the many seating arrangements and snug nooks that occupy the spacious lobby. Relaxing, reading, socializing, resting and — in winter — watching skiers and boarders have fun outside on the picturesque mountain will have guests thinking that they are part of a scene from a postcard.
Strawberry Creek Bunkhouse, Idyllwild, Calif., AAA One Diamond Motel
There aren’t any phones here, but Wi-Fi is available at this quaint establishment just north of the Village, where shops and restaurants abound in this mountain hamlet in Southern California. Besides the rustic, knotty pine-filled cozy guest rooms with balconies that overlook the forest, there are two cabins on property with fireplaces and private decks. Some units have full kitchens while others offer the basic efficiency; all are comfortably and attractively furnished. Hiking in the nearby woods is a popular pastime at this quiet yet memorable get-away-from-it-all lodging. Insider tip: Enjoy the free organic continental breakfast delivered to your door in a replica fishing basket, or opt for the Hike-to-Breakfast option for a hot gourmet breakfast at the nearby B & B.
Swan Motel, Stratford, Ontario, AAA/CAA Two Diamond Motel
The outstanding grounds and gardens are a highlight of this quaint family-run motel. The seasonally run property operates around the Stratford Shakespeare Festival schedule, which guests have made a tradition for a relaxing mini getaway. Original art adds interest to the comfortable rooms, and the large outdoor pool area is a great place to relax while reviewing show schedules. A short drive to town offers an abundance of fine restaurants and shops.
The Thomas Bond House B & B, Philadelphia, Pa., AAA Two Diamond Historic Bed and Breakfast
This cozy lodging alternative in the historic area of Philadelphia is a restoration of an 18th century home of Thomas Bond, close friend of Benjamin Franklin and co-founder of the Pennsylvania Hospital. While the guest rooms are small, guests enjoy the charming colonial décor and lovely parlor area equipped with a marble fireplace. The convenient location is in easy walking distance of multiple restaurants, shops and historic sites — a great spot for anyone visiting the city of Philadelphia!
The Woodsman Country Lodge, Crescent, Ore., AAA Two Diamond Motel
Located on US 97 between Bend and Klamath Falls in the heart of Central Oregon’s recreation playland, this motel is close to hiking, boating, skiing, and the great outdoors in general. The owners’ pride in this motel is evident in the fantastic condition of the property, variety of bronze statues set about the grounds and well-maintained rustic décor of the guest rooms. Rooms feature log furniture and a variety of outdoor or western themes. Insider tip: Try to get a different room on each visit to see all the interesting decorative touches and artifacts.
Yuma Cabana Motel, Yuma, Ariz., AAA Two Diamond Motel
Serving weary travelers at the halfway point between San Diego and Phoenix since 1965, this retro cute motel can be spotted from far away by its massive ‘60s kitschy neon sign. Independently owned and operated, this excellent and very affordable option offers something different than standard lodgings. The small but immaculate rooms offer useful amenities, and guests can visit the lobby for free coffee all day and continental breakfast. There’s also a cool kidney-shaped pool and shaded patio for those many triple-digit Yuma afternoons. Insider tip: If staying for a few days, ask for the larger corner rooms with kitchenettes.
For more AAA inspector picks, insider tips and travel stories, visit AAA’s travel blog at AAATravelViews.com.
About AAA Inspections
AAA rates more properties than any other rating entity and is the only rating system that covers the U.S., Canada, Mexico and the Caribbean. It is one of only two that conduct physical, on-site evaluations. AAA Approved lodgings and restaurants are assigned a rating of One to Five Diamonds. For 75 years AAA has used professional inspectors to conduct in-person property inspections and publish the results for member travelers.
Listings of AAA Approved and Diamond Rated hotels and restaurants can be accessed in the AAA TourBook guides, online at AAA.com/Travel and from smartphones using AAA’s free app or AAA Mobile Web. In addition, AAA members can download free eTourBook guides at AAA.com/ebooks.
About AAA
As North America’s largest motoring and leisure travel organization, AAA provides more than 53 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com.
AAA Adds Nine Hotels and Seven Restaurants to Five Diamond List for 2012
January 20th, 2012 by admin
An exclusive 179 establishments across the U.S., Canada, Mexico and the Caribbean attained the travel authority’s highest property rating.
ORLANDO, Fla., (Jan. 20, 2012) – AAA announced today the 126 lodgings and 53 restaurants that earned the AAA/CAA Five Diamond Award® designation for 2012. These select establishments represent just 0.3 percent of the total 59,000 AAA/CAA Approved and Diamond Rated lodgings and restaurants.
Of note among the 16 new additions for 2012 are first-ever Five Diamond establishments for Rhode Island and Antigua. In the restaurant category, New York tops the list for growth with three new Five Diamond establishments. California is the only state to grow in both categories, with two additional lodgings and one restaurant.
Additional Resources
During the past year, eight Five Diamond restaurants closed their doors, at least temporarily. “This 15 percent drop illustrates the speed at which the concept of luxury dining is shifting in response to the economy, changing diner preferences and a corporate redefining of acceptable luxury levels for business reimbursement,” said Michael Petrone, director, AAA Tourism Information Development. “Today the service style is more casual, with a greater focus on providing a high-quality, individualized, value-focused experience. The addition of seven Five Diamond restaurants reflects the rebound that began for this segment during the latter half of 2011.”
AAA’s professional inspectors, ideally positioned to observe emerging hospitality trends, noted other changes in store for 2012. For hotels, a prevalent trend is creating a home-away-from-home environment, according to AAA inspectors. Another growth area is “smarter” hotel rooms that learn guests’ habits as they use a central remote to control everything from heating and air to lights, curtains, music and wakeup calls. In the restaurant industry, prevailing themes include more natural ingredients, locally sourced foods and healthier meal options. These include rustic fare — simple dishes with fresh ingredients — made in-house and new twists on comfort foods such as a “dusting” of dried, powdered fruits or vegetables to add texture and flavor, rather than heavy sauces.
“Five Diamond lodgings feature extraordinary physical attributes and meticulous personalized attention, and Five Diamond restaurants feature world-class service and imaginative menu selections using the finest ingredients,” said Petrone. “It is an amazing accomplishment to achieve and maintain this level of quality and service, and AAA is pleased to honor these properties with a Five Diamond Rating.”
New Five Diamond Lodgings:
ARIA Sky Suites, Las Vegas, Nev.
The Inn at Palmetto Bluff, Bluffton, S.C.
Jumby Bay, A Rosewood Resort, Jumby Bay, Antigua
Mandarin Oriental, Miami, Fla.
Montage Beverly Hills, Beverly Hills, Calif.
Ocean House, Watch Hill, R.I.
The Ritz-Carlton, Lake Tahoe, Truckee, Calif.
The Ritz-Carlton, Toronto, Ontario, Canada
The St. Regis Houston, Houston, Texas
New Five Diamond Restaurants:
Blue Hill at Stone Barns, Tarrytown, N.Y.
Del Posto, New York, N.Y.
Herons Restaurant, Cary, N.C. (in the Umstead Hotel & Spa)
The Kitchen Restaurant, Sacramento, Calif.
Marea, New York, N.Y.
Menton, Boston, Mass.
Restaurant Initiale, Québec, Canada
Noteworthy for 2012:
- Three lodgings have maintained the Five Diamond Rating for 36 consecutive years – since 1976 when AAA first introduced the Diamond Ratings for accommodations: The Broadmoor in Colorado Springs, Colo., The Greenbrier in White Sulphur Springs, W.Va., and JW Marriott Camelback Inn Resort & Spa in Scottsdale, Ariz.
- The restaurant with the longest Five Diamond tenure, 24 consecutive years, since 1988, is The Inn at Little Washington Dining Room in Washington, Va.
For more information about Diamond Ratings and a complete list of Five Diamond lodgings and restaurants, visit NewsRoom.AAA.com.
AAA Approved and Diamond Rated hotel and restaurant listings can be found in the AAA TourBook® guides available at AAA and CAA offices across the continent. They can be accessed online at AAA.com/Travel and through downloadable eTourBookSM guides at AAA.com/ebooks. Smartphone users can locate Diamond Rated establishments using the free AAA TripTik® Mobile app or AAA Mobile Web at AAA.com/mobile.
Continuing a 75-year tradition, AAA’s professionally trained inspectors use published guidelines to conduct unannounced property evaluations. AAA rates more properties than any other rating entity and is the only rating system that covers the U.S., Canada, Mexico and the Caribbean. It is one of only two that conduct physical, on-site evaluations, assigning AAA/CAA Approved lodgings and restaurants One to Five AAA Diamonds. Travelers can access information about AAA inspections and Diamond Ratings at AAA.com/Diamonds.
As North America’s largest motoring and leisure travel organization, AAA provides more than 53 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com.
Ocean House, Watch Hill, R.I.![]() |
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Montage, Beverly Hills, Calif.![]() |
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ARIA Sky Suites, Las Vegas, Nev.,![]() |
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Jumby Bay, A Rosewood Resort, Antigua, Sea Hare Villa![]() |
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AAA Celebrates 75 Years of Hotel and Restaurant Inspections
August 23rd, 2011 by admin
ORLANDO, Fla. – August 23, 2011
Early inspection system has evolved into the largest in North America with AAA inspectors evaluating and rating more than 59,000 hotels and restaurants annually.
Long before there were websites, social networks and consumer reviews to help travelers find a clean hotel and a good meal, AAA inspectors were looking under beds and tasting the meatloaf all along North America’s roads. This summer, in fact, marks AAA’s 75th year of conducting on-site evaluations and publishing the results — in the good old printed TourBook® guides and, now, online at AAA.com and on the go through ebooks and apps.
“We personally evaluate all of the properties we list,” explained Inspector 80 (identified numerically to maintain anonymity). “We show up unannounced, we never make appointments and we allocate only a short amount of time from the point of introduction to the point we are in the first room conducting our inspection.”
Even in the wake of the recent technological information explosion, AAA members and the rest of the traveling public still want and trust inspector evaluations. Both traveler generated satisfaction scores and professional quality ratings are important, according to the 2010 PhoCusWright Consumer Technology Survey. A full 68 percent of respondents noted each of these website features as influential in their travel planning decisions.
“When I say what I do for a living,” said Inspector 80, “people ask, ‘How do I get your job?’ I tell them you have to love to travel, eat out in restaurants and see attractions … OK, maybe it does sound like fun. While being an inspector can be very demanding, I wake up every morning absolutely excited to be doing what I do.”
A History of Service
In 1937, to provide better travel information for members, AAA employed its first inspectors, called field reporters, to evaluate and report on hotels and restaurants. Inspection information was offered to members in the three regional TourBook guides published at that time.
In 1963, to further improve its decision-making information, AAA adopted a formal rating system that categorized TourBook listed accommodations as Good, Very Good, Excellent or Outstanding. In 1976 AAA introduced its current Diamond Rating System for hotels, using a diamond in honor of the association’s 75th anniversary and, from 1985 to 1990, rolled out the Diamond Ratings for restaurants.
Today, AAA’s professionally trained inspectors continue this practice as they inspect, approve and rate more than 59,000 hotels and restaurants to help ensure travelers have a positive experience.
“AAA is proud to mark three-quarters of a century of providing members with valuable travel information based on in-person evaluations,” said Michael Petrone, director, AAA Tourism Information Development. “From the early inspection system to today’s comprehensive Diamond Rating System, AAA has been committed to helping members select quality establishments appropriately matched to their needs and expectations.”
About the Inspectors
Living and working in territories across North America, inspectors bring significant industry experience and expertise to the Association. “Inspectors are well positioned to assess the emerging industry landscape as they regularly talk with hotel staff and review facilities and services on-site,” said Petrone. “Trends are ever evolving. In recent years the pace has accelerated, due primarily to the influence of new technology and social media on guest expectations.Property managers must be savvier than ever and seek to become more engaged with their guests. Consumers are looking for the best value properties that offer a total experience rather than just a comfortable room.”
AAA Ratings
AAA’s comprehensive inspection process makes quality a given for every establishment listed for members. “Properties must be clean and well maintained to be AAA Approved, and only then is the Diamond Rating calculated,” added Inspector 80.“IfAAA receives a member complaint about a property, the details are forwarded to the inspector assigned to that territory.If a property does not maintain our cleanliness and condition standards, the listing is disapproved regardless of the Diamond Rating.Also, AAA’s inspectors and sales representatives are two separate entities, allowing for completely unbiased inspections.”
AAA rates more properties than any other rating entity and is the only system that covers the U.S., Canada, Mexico and the Caribbean. It is one of only two that conduct physical, on-site evaluations. Travelers can learn more about AAA inspections and what the Diamond Ratings mean for hotels and restaurants at AAA.com/Diamonds.
AAA Travel Information
After 75 years, members continue to turn to the AAA TourBook guides to find the trusted Diamond Ratings and inspector notes. In addition, travelers can access this valuable information online and on the go. On AAA.com, searchable listings are accessible through the Travel Guides and TripTik® Travel Planner. Travelers with smartphones can use the free AAA Mobile Web or AAA TripTik Mobile app to find nearby listings using GPS technology. At AAA.com/ebooks, members can download free eTourBook guides for use on their ereaders and smartphones.
AAA inspectors also contribute to the AAA TravelViews blog, an informal forum that allows travelers an inside peek at the glamour and realities of inspecting for a living. Later this year the inspectors will begin sharing real-time information on Twitter (@AAA_Travel).
As North America’s largest motoring and leisure travel organization, AAA provides more than 52 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com.
















