Posts Tagged ‘School’s Open – Drive Carefully’

WASHINGTON, D.C., August 29, 2011

AAA offers back-to-school advice that could save a child’s life.

Erin SteppAs more than 55 million students across the United States gear up for the 2011-2012 school year, AAA reminds motorists to slow down in school zones and watch for children heading back to school. According to the AAA Foundation for Traffic Safety, a pedestrian struck by a vehicle traveling at a reduced school zone speed of 25 mph is nearly two-thirds less likely to be killed compared to a pedestrian struck by a vehicle traveling just 10 mph faster.

 “School zone speed limits are in place to save lives,” said Jennifer Huebner-Davidson, AAA manager of traffic safety advocacy. “Motorists need to be especially vigilant during the morning and afternoon hours when school children are walking to and from school.”

 AAA’s School’s Open – Drive Carefully campaign was launched in 1946 to help reduce the number of school-related pedestrian injuries and fatalities. In addition to slowing down, AAA offers the following advice for motorists to keep children safe as they navigate their way through school zones.

  • Ditch distractions. Research shows that taking your eyes off the road for just two seconds doubles your chances of crashing.
  • Stay alert.  Don’t rush into and out of driveways. Expect pedestrians on the sidewalk, especially around schools and in neighborhoods.
  • Stop at stop signs. It sounds obvious, but research shows that more than one third of drivers roll through stop signs in school zones or neighborhoods.
  • Watch for bikes. Children on bicycles are often unpredictable; expect the unexpected.
  • Brake for buses. A recent National Association of State Directors of Pupil Transportation Services survey showed that over 75,000 vehicles pass stopped school buses on a typical day, with more than three percent passing on the right. Not only is it dangerous, it’s against the law.
  • Plan ahead. Leave early for your destination and build in extra time for congestion. If possible, modify your route to avoid school zones.
  • Look for AAA School Safety Patrollers. With more than 600,000 AAA School Safety Patrollers at 31,000 schools across the country, they’re a sure sign you’re approaching a school zone.

 

In addition to AAA’s School’s Open – Drive Carefully campaign, AAA has teamed up with Richard Scarry’s Busytown Mysteries with characters like Lowly Worm offering tips on to help keep children safe. 

 As North America’s largest motoring and leisure travel organization, AAA provides more than 52 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com.

WASHINGTON, D.C. , August 17, 2010

America’s children are heading back to school; keep them safe by driving cautiously through school zones.

Erin SteppAs 56 million students across the United States get ready to start the 2010-2011 school year, AAA reminds motorists to be aware of increased child pedestrian activity and traffic congestion in and around neighborhoods and school zones. With more than half of those students in elementary school, typically age 14 and younger, AAA urges drivers to be especially cautious and alert during the morning and afternoon hours.

AAA’s School’s Open – Drive Carefully campaign was launched in 1946 to help reduce the number of school-related pedestrian injuries and fatalities. Jennifer Huebner, manager of AAA Traffic Safety Programs, offers the following advice for motorists to keep children safe as they navigate their way through school zones.

  • Follow the speed limit. School zone speed limits are purposefully set low. Children are unpredictable and may have difficulty gauging the distance and speed of an approaching car.
  • Look for AAA School Safety Patrollers. With more than half a million AAA School Safety Patrollers at 30,000 schools across the country, they’re a sure sign you’re approaching a school zone.
  • Come to a complete stop at intersections with stop signs. Research shows that more than one third of drivers roll through stop signs in school zones or neighborhoods.
  • Always stop for loading or unloading school buses. It may be tempting to drive around stopped school buses, but not only is it dangerous, it’s against the law.
  • Eliminate driver distraction. AAA research shows that taking your eyes off the road for two seconds doubles your chances of crashing. Putting down your phone makes you a safer driver and sets a good example for young passengers and pedestrians.
  • Plan Ahead. Leave early for your destination and build in extra time for congestion. Modify your route to avoid school zones and traffic.

As North America’s largest motoring and leisure travel organization, AAA provides more than 51 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com.

ORLANDO, Florida,  September 10, 2009

Erin SteppIt’s back-to-school season across the U.S. with 56 million students expected to enroll in kindergarten through high school classes at more than 98,000 schools this year. That many students returning to school will mean increased congestion on the roadways and the need for motorists to use extra caution.

Nearly one-fifth of traffic fatalities of children below the age of 15 are pedestrians, with more school-age pedestrians killed between the hours of 3 p.m. and 4 p.m. than any other time of day.

As part of AAA’s annual School’s Open—Drive Carefully campaign, AAA offers 10 key tips for motorists to help keep kids safe as they return to school.

  • Slow Down. Two-thirds of motorists exceeded the posted speed limit during the 30-minute period before and after school, according to a 2003 national observational survey. Whether in a school zone or residential neighborhood, motorists should keep their speed low and be prepared to stop quickly for increased vehicle or pedestrian traffic.
  • Obey Traffic Signs. Obeying traffic signs is something all motorists should do no matter where they drive. However, a national observational survey found that many motorists violated stop signs in school zones and residential neighborhoods. Forty-five percent did not come to a complete stop with 37 percent rolling through and seven percent not even slowing down.
  • Stay Alert. Motorists should always avoid distractions while driving, but it’s particularly important in school zones and residential neighborhoods. Looking away from the roadway for just two seconds doubles the chance of being involved in a crash. Avoid talking on mobile phones, adjusting the radio or any other activities that might take attention away from the roadway. Never text while driving.
  • Scan Between Parked Cars. Nearly 40 percent of child pedestrian fatalities occurred in between the hours of 4 p.m. and 8 p.m., mostly at non-intersection locations. Children can quickly dart out between parked cars or other objects along the roadway. Motorists should pay close attention not only at intersections, but along any residential roadways where children could be present.
  • Look for Clues of Children Nearby. Keep an eye out for clues that children are likely nearby such as AAA School Safety Patrol members, crossing guards, bicycles and playgrounds.
  • Always Stop for School Buses. For 23 million students, the school day begins and/or ends with a trip on a school bus. The greatest risk they face is not riding the bus, but approaching or leaving it. Flashing yellow lights on a school bus indicate it is preparing to stop to load or unload children, and motorists should slow down and prepare to stop. Red flashing lights and extended stop arms indicate the bus has stopped, and children are getting on and off. Motorists are required to stop their vehicles and wait until the red lights stop flashing, the extended stop sign is withdrawn and the bus begins moving before they can start driving again.
  • Allot Extra Travel Time. Back to school often means increased congestion and longer commute times. Motorists should allot extra travel time when school is in session to avoid any temptation to speed or disobey traffic laws in an effort to ‘catch up’ after being delayed.
  • Review Your Travel Route. Motorists should consider modifying their travel route to avoid school zones and residential neighborhoods. A slightly longer route might actually be quicker by avoiding congestion and much lower speed limits in and around school zones.
  • Use Extra Caution in Bad Weather. Whether in rain, snow, fog or any other inclement weather, motorists should use extra caution. Reduced visibility can make it difficult for motorists to see children and children to see vehicles. It also can make it difficult to perform quick stops, if needed.
  • Use Headlights. Turning on the vehicle’s daytime running lights or headlights—even during the day—so children and other drivers can see them more easily. But, don’t forget to turn them off when you reach your destination to maintain your battery life.

As North America’s largest motoring and leisure travel organization, AAA provides more than 51 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com.

Podcasts

B-Roll

YouTube Videos

AAA Senior Driver Expos

NewsRoom Video Gallery

Media: Find and Download AAA Videos and B Roll.